Matthew Yeomans

Matthew co-founded Custom Communication, one of the UK’s first social media consultancies, and co-founded Social Media Influence. Matthew runs Custom’s executive consulting arm which specialises in helping company execs understand how to social media is reshaping their business.

Matthew worked as a journalist for 15 years in New York and London and has written for publications such as the New York Times, National Geographic, The Industry Standard and Wired. He has written news and business blogs for  Time.com and The Big Money and is he author of two books, Oil: Anatomy of an Industry and The Gastrokid Cookbook.

He taught online media and journalism at Cardiff University and New York University and co-ordinated e-consultancy’s first digital marketing program.

Bernhard Warner

Bernhard is a co-founder of Custom Communication and of Social Media Influence, running Custom’s social research and publishing arm. He is the editor of the Social Media Influence daily news blog and oversees the SMI communities on LinkedIn and on Facebook.

Bernhard started his newsroom career in the early 90s, covering crime and random commuter mayhem in New Jersey (the David Simon parallels end there), before moving on to cover Madison Avenue and the first wave of internet pioneers for Adweek. He then wrote about the dot-com boom and bust for The Industry Standard. He later moved to Reuters in London covering tech, telecoms, internet and the media. He has also written for Time, Wired, The Guardian, The Times Online and Variety.

These days his passion is social media. He is based in Rome in a neighborhood built by Mussolini, now a stronghold of the left. Talk about social.